Lego X

I created the "Lego X" campaign, designed to promote a new Lego series featuring flexible parts that empower customers to bring their imaginative characters to life. Aimed at encouraging creativity and exploring the infinite possibilities of Lego, this campaign highlights the brand's colorful and playful essence. After conducting thorough research on the Lego brand, I developed a 40-second animation that effectively showcases the fun and vibrant nature of the campaign.